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We Engage with Familiar Music
When Maria listened to her first classical concert her skin conductance remained relatively low. However, when “The Main Thee of Romeo and Juliet” played, her arousal spiked. She placed her hands to her heart, describing how emotional that song was for her. One of the reasons the song was so emotional for her was that she had heard the song many times before. This is why I love going to the John Williams and video game music concerts so much.
Transitions Between Mediums Captivate Us
Maria drifted off during her first classical concert, but every time the host came up, her skin conductance increased. The novel different sight of the host heightened her arousal. However, this spike is temporary; the longer the host stayed on the stage the more her arousal decreased. Emotional transitions are quick and potent.